Thursday, 13 June 2013

unit 10 p1, p2, p3, p4, p5



Unit 10 P1, P2, P3 –

Introduction – I will be describing the role of staff by using KFC as an example –

In every business sales staff and different roles that are similar in many business but the main roles are as follows:-
-         Selling the goods/service to a customer requires good persuasion also by providing the customer with the correct information for any product or service that is relevant to the product you want to sell the customer. Also you need to be polite and informative to the customer you can achieve this by knowing a lot of information about the product or services in your store and finally by being helpful to the customer.

-         Establishing customer’s requirement, as a sales assistant you would have to know what the customer wants when they describe it to you. If they are looking for a particular product which has to fit around their budget you would need to know what size, shape, style, colour they require, these are very basic skills. Also the customer could be looking for limited time only promotions on products such as BOGOFF or discounts, etc.


-         Matching the goods/service to customers requirement by correctly knowing what the customer wants you are able to go off and fine the correct product for the customer in a short amount of time, this means the customer will return back to the company with high expectations with the company and recommendations to friends and family and maybe once in a while the odd complimentary letter from the customer on your great service for him/her.

-         Most sales person in company’s like Virgin Media, Carphone Warehouse or Phone 4 You tend to persuade the customer to buy a product slightly out of there price range this is known as upselling, they also advise the customer by getting the right product that fits around their life style. They also give the customer eye contact which make them feel welcome or as if they are being listened to and understood. By having a clear understanding of what the customer would like to purchase you must provide the customer with all the information available on the product or service for example by not hiding any hidden costs or taxes.  Finally closing the sales you know that the customer is satisfied with the product, and won’t want anything else they may not buy it at that exact point in time but come back in the future to purchase it this is how you know that the customer is satisfied with the service they have received.


The skills and knowledge needed to make a sale are:
-         Good sales habits – A sales staff it is impeccable to have good sales habits as it will help enable you promote your products, there are also many ways you are able to do this and many of them are accessible on the internet.  
-         Good sales techniques – It’s important to always tell customers the truth and lever lie by giving false information, because to build and honest continuous relationship with a customer requires honesty.  This is because the customer may be coming back to the store to buy the product or service from you.
-         Good product knowledge - It is a good thing for you to know what products your company sells and the information on the product. This technique helps to build up a good reputation of your company to customers.  
-         Keeps up to date – by keeping the products and prices up to date you attract a range of customers, that will come for far to buy your product or service.
-         Rewarding and motivating staff -  buy giving staff bonuses or employee of the week, moth or year award helps to motivated them and encourage them to do better within the organization.





Unit 10 P4 and P5 Role Play

Letter of complaint reply to customer



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